Meet Aphetor - Sports and EventTech Program 2022 Cohort
We are starting this week with an introduction to Aphetor! We met with Aphetor co-founder, Carsten Thode, to learn more about Aphetor’s vision for sports and entertainment and what they hope to accomplish through this year’s Sports and Event Tech program.
Aphetor is revolutionaising traditional sports with a new age content model. The founders at Aphetor believe the new generation’s content consumption patterns are so different from those historically and now the traditional model provides the wrong content through the wrong channels.
Aphetor flipped this model. They put the audience first, starting by understanding their unique media consumption patterns. They found, gen Z and beyond engage more with content created by content creators rather than more traditional style TV.
This led to Aphetor to create a new form of entertainment for the new born-digital generation. It's essentially, “the Olympics for creators.”
Through Aphetor’s platform, creators compete with one another in epic tasks, and Aphetor provides ideal locations and resources to creators for content production and fan engagement.
In the interview we also chatted about Aphetor's main goals for the program, and these are:
- Reach a solid web3 strategy
- Sharpen their event model to make it more scalable
- Strategically monetize their platform
Interested in Aphetor’s vision for sports and entertainment and think you have knowledge help them out and be part of their journey to enhance the content experience for young, digitally minded generations? You can apply to be a mentor here